
Example Mockup
Brand Imprint
Sample of the brand analysis. Sections of these pages have been redacted to protect the client.
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BASYS Processing (Bank Systems Processing), a payment processing solutions company in Kansas City, was looking for a brand positioning recommendation. I completed a market analysis and developed a brand proposition based on the values and motivations of the key audiences to improve profitability. These messaging suggestions were then worked into their existing website design.
Example Mockup
Brand Imprint